Optimise your Google Shopping campaigns

If you use Google Shopping, then you need to read these optimisation tips to lower CPCs and make the most out of your campaigns!

With part 2 of this whitepaper series, we will help you:

• tweak your bidding strategies
• create "customer match" and "similar audience" lists
• get insights into your campaigns  so you can optimise them

For part 1 of the series (Google Shopping 1: Getting Started), download it here!