If you use Google Shopping, then you need to read these optimisation tips to lower CPCs and make the most out of your campaigns!
With part 2 of this whitepaper series, we will help you:
- tweak your bidding strategies
- create "customer match" and "similar audience" lists
- get insights into your campaigns so you can optimise them
For part 1 of the series (Google Shopping 1: Getting Started), download it here!