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AI Visibility Rules for Retailers

Get a quick overview on the rules for getting your shop seen in AI results.

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The E-commerce Guide to Google Shopping

Google Shopping can drive a lot of traffic to your site. Learn how to set up your free and paid campaigns for success.

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European Holidays Marketing Calendar 2026 & 27

Different markets, different holidays. Get an overview of the major European holidays with our marketing calendar for 2026 & '27!

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The Trusted Shops Value Proposition

Want a quick overview of how Trusted Shops can help your business?

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User-Generated Content for Online Shops

How can user-generated content (UGC) benefit your business?

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Improve your Marketing with Trusted Shops

Communicating trust can boost any marketing campaign. Learn how Trusted Shops helps.

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The Digital Trust Report (2024)

We surveyed consumers and shop owners about their experience with trust in online shopping.

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The Trusted Shops Sentiment Analysis

Get the data behind your customer feedback. Learn how the Sentiment Analysis can help you optimise your online business.

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Localise Your Website for International Markets

Getting started in a new market can be tricky. Here is a guideline for localising your website.

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Customer Reviews:
10 KPIs to Monitor

Collecting reviews is one thing, but monitoring them with the right data is another thing.

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Improve Your Ranking: SEO Tips for Online Shops

The ultimate overview of SEO for online shops: a whitepaper + checklist!

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Improve Your SEO with Trusted Shops

Trusted Shops’ products can help you boost your performance in search engines.

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How to Display Star Ratings Throughout Google

Let us guide you through the requirements of displaying stars throughout Google's platforms.

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How to Increase Conversions in Your Online Shop

Take a deep dive at every stage of the customer journey to boost conversions in your online shop.

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The Trusted Shops Buyer Protection

Here's a quick summary of why the Trusted Shops Buyer Protection benefits both consumers and shop owners.

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Boost Sales by Preparing for Christmas & the Winter Holidays

We've prepared a Christmas preparation guide (+ checklist!) for online shop owners.

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How to Reply to Customer Reviews

Replying to reviews, whether good or bad, is important for your online reputation.

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7 Tips for Increasing Sales by Building Trust

Your online shop is safe... but how do your shop's visitors know that?

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Black Friday checklist for online shops

Is your online shop prepared for the big sales season? Let us help you!

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Replying to Reviews

Here are some interesting stats about companies that reply to reviews and how Trusted Shops can help.

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E-commerce Market Analysis: Germany (2023)

What makes the German e-commerce market unique? Download our whitepaper for insights!

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5 Things You Didn't Know About Trusted Shops

What makes up Trusted Shops' trust solutions? Here are 5 advantages of working with Trusted Shops

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Use Your Marketplace Shop to Boost Sales for Your Website

Selling on marketplaces like Amazon and eBay can bring plenty of extra income. Learn how marketplaces can actually help boost sales on your website.

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Facebook Dynamic Ads

Advertising on Facebook is great, but if your shop has a large selection of products, you should definitely consider using Facebook Dynamic Ads!

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Optimising the Checkout Process

Stop losing potential customers during the checkout process. We've got 10 tips to reduce cart abandonment for you.

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Crisis Checklist

The economic crisis is affecting us all. Download our checklist to help guide you through these tough times and continue growing your online shop.

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Sell More with a Trustworthy Product Description

Building trust can be tough. Have you considered your product descriptions?

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The Ultimate Guide to Google Ads

We've prepared a step-by-step guide to getting started and making the most out of your Google Ads.

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The Perfect Product Images Checklist

Good product images can make or break a sale. Make sure you download our checklist to make sure you've got everything covered!

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Successfully Manage Trusted Shops Product Reviews

Learn about Trusted Shops Product Reviews and how they can really benefit your business.

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21 Tips for Selling on Instagram

Instagram is a great way to engage with your audience and build loyalty. Here are 21 tips for selling on Instagram!

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5 Ways to Generate More Product Reviews

Showing off reviews is great, but how do you collect reviews? Here are 5 tips for motivating your customers to write a review for your shop.

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The Google Business Profile Guide

Register your Google Business Profile (aka Google My Business) to make sure that your shop's listing in the search results is up to date and informative.

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The Perfect Google Ads Checklist

An effective Google Ad can drive lots of traffic to your online shop. Learn how to make the perfect Google ad with our checklist!

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Sharing Trusted Shops Reviews on Social Media

Sharing your best customer reviews on social media in a stylish way is easy with Trusted Shops!

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How to use Reviews with your Social Media Marketing

Reviews can be used in your social media channels to boost trustworthiness in your business. Learn about the best methods to do this right!

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7 Tips for Social Media Ads that Generate Sales

What separates great social media ads from ordinary ones? Check out our whitepaper!

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7 Questions to Ask about Trustmarks

Do you know what a trustmark is? Learn what questions to ask in order to learn what makes a trustmark unique and powerful!

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How Product Descriptions Can Lead to More Sales

Here are 9 tips for improving sales by working on your product descriptions.

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Email Checklist

Are your emails doing what you want them to? Make sure your emails "check all the boxes" with our email checklist!

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Manage Your Online Reputation

Having a good online reputation is only valuable if it is consistent across the internet. Learn about what you can do to make sure your shop is seen fairly throughout the web!

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Trusted Shops Reputation Manager

The Reputation Manager

Harmonise  your online reputation across the most popular review providers in Google to make a great first impression.

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Time Management

Not enough hours in the day? Check out our free whitepaper to get more out of your worktime!

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The Ultimate Instagram Guide for Online Shops

Instagram is a great tool for most businesses. We've created the ultimate guide for making the most out of business's Instagram account.

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Structured Data

"Marking up" your website's data is important to getting discovered in search engines. Get a great overview on the topic with our poster!

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Using Keywords to Improve SEO & SEA

Which tools and strategies can you use to improve your shop's SEO and SEA? Check out our whitepaper for some great tips!

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Conversion Rate Tips for Mobile Designs

As mobile shopping becomes more and more popular every year, it's imperative for your shop to be mobile-friendly. Get tips for optimising your mobile design in our free whitepaper!

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Increase Your Social Media Click-through Rates

Drive traffic to your online shop with a good social media campaign. Learn about organic and paid posts!

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The 5 Most Common Mistakes in Online Shops

Avoid these common mistakes for your online shop.

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The Ultimate Events Checklist

Whether it's your first industry event or your 30th, our events checklist will help you get organised. Check out our free checklist so you'll get the most out your next event!

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Elements of a Successful Landing Page

What goes into making the perfect landing page? We've created a checklist to help you boost conversions!

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Building Trust for Successful B2B Relationships

B2B sales isn't what it was just a few years ago. Read about how to build trust in order to create successful B2B relationships.

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The Perfect Product Video

It's no secret that video is taking over the internet. Does your online shop have product videos to give your shoppers an in-depth look at what you have to offer?

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The Perfect Product Page

What elements make up the perfect product page? Check out our whitepaper, which includes a detailed diagram that lays it all out for you.

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How to Use YouTube for Your Online Shop

From self-made videos to advertisements, get an overview of how businesses can use YouTube to grow.

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GDPR Checklist

The deadline has passed, but are you GDPR compliant? Check out our in-depth GDPR checklist!

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5 Growth Hacks for Online Shops

Check out a few easy-to-implement growth hacks for your online shop!

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FAQs for the GDPR

The GDPR deadline is coming. Is your business prepared? In this whitepaper, we've tackled some of the most frequently asked questions for the new GDPR regulations.

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The Ultimate Facebook Guide

Facebook can be a great way to win over new customers. Learn how to use Facebook to market your business.

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Product Page SEO Checklist

We've provided a checklist to help you optimise your product pages so they show up higher in search results.

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Building Loyalty through Customer Engagement

Learn how to build loyalty with your customers by staying engaged with them online and offline.

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Abmahnung: The German Legal Warning You Want to Avoid

Doing business in Germany? You should be aware of "Abmahnungen" and what to do if you get one!

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Google Ads Extensions Poster

Learn about the different manual and automatic ad extensions that you can use in Google Ads to increase your ads' clickrates.

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8 Content Forms to Increase Your Sales

Content marketing has become standard for any online business. Here are 8 different forms of content that can help you increase sales.

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ROPO or Showrooming: Target Customers Correctly

When do customers research online and purchase offline... and why is it sometimes the other way around?

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The Most Annoying Things in Mobile Online Shops

Some "Dos and Don'ts" to keep in mind for your website and how it performs on mobile devices.

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Test Your Responsive Design

Shopping is done "on the go" more and more every year. Get the most out of your mobile design.

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