Giulia Carta

Giulia has been working at Trusted Shops since 2019, initially in the role of Content Marketing Manager IT. In 2023, she took on the role of Email Marketing Manager.

Italian by birth, German by adoption, Giulia left Genoa to move to Cologne in 2015 to begin her Master's studies in Linguistics. With an eye for detail and a touch of creativity, she transforms ideas into engaging content tailored to the company's audience in the B2B landscape.

In her spare time, she loves to immerse herself in the pages of a book or devote herself to her passion for the piano.

Latest articles from Giulia Carta

How to Create a Gift Guide That Will Inspire Your Customers

Creating a guide can provide your customers with a seamless shopping experience and can increase the chances that they complete a purchase from your shop.

4min. read  |  31/10/23

What is Down-selling? Examples and Strategies for Online Shops

Down-selling is a strategy that aims to wrap up a purchase by offering customers more options. Learn how to implement this strategy in your e-commerce...

4min. read  |  08/03/23

Grow My Store: Google’s Free Tool to Optimise your Online Shop

Google's Grow My Store performs an assessment of online shops and creates recommendations for shop owners to improve customers' shopping experience.

3min. read  |  29/11/22

How to Improve the Search Bar on Your Website to Increase...

The search bar is often underrated by online shop owners. In this article, learn how to optimise this element on your website to increase your conversions.

4min. read  |  19/07/22

7 Tips for Conducting an Online Job Interview

Working from home has become the new norm for many businesses these days, so how do you conduct a successful online job interview?

3min. read  |  13/01/22

The WhatsApp Business App Guide

If your business isn't utilising the WhatsApp Business App, you might be missing out on a great opportunity to improve customer relationships. Read more!

6min. read  |  13/04/21

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