marketing

Paula Segura Aguilar

Paula works as the Content Manager for the Spanish market. Passionate about languages and e-commerce, she loves to write about news and trends in the world of online shopping. Paula is convinced that e-commerce will continue to revolutionise the global economy! In her personal life, she loves cooking and innovating in the kitchen!

Paula Segura Aguilar

Latest articles from Paula Segura Aguilar

4 E-commerce Trends in 2026

What will the biggest e-commerce trends be in 2026? Artificial Intelligence will clearly play a big role. We explore those trends with 4 predictions.

5min. read  |  08/01/26

5 Tips to Increase the Average Order Value (AOV) in Your Online Shop

Boosting your average order value (AOV) is a common goal for many online shops. Let’s explore some ideas on how to get those numbers up (with examples).

6min. read  |  20/11/24

Black Friday Stats 2023: Pros, Cons & Tips for Online Shops

Black Friday 2023 will take place on 24 November. Should your online shop to take part? We look at some stats and analyse the pros and cons.

7min. read  |  25/09/23

7 Tips to Increase Your Online Shop's Page Loading Speed

Your online shop's loading speed impacts conversions, but also affects your search engine rankings. Here are 7 tips to boost your site's loading speed.

3min. read  |  01/12/22

Free Google Shopping Ads in Europe Starting in October!

To support small businesses, Google recently announced free results in Google Shopping for European merchants. Keep reading to learn more!

3min. read  |  06/10/20
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