marketing

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    3 Free Google Ads Assets (Extensions) to Get Better Performance

    Google Ads assets can be really beneficial to your advertising campaigns. Many shops don't take advantage of these performance boosters.

    5min. read  |  08/11/23

    How to Create a Gift Guide That Will Inspire Your Customers

    Creating a guide can provide your customers with a seamless shopping experience and can increase the chances that they complete a purchase from your shop.

    4min. read  |  31/10/23

    Personalisation in E‑commerce: Customising the Customer Journey

    Personalisation throughout the customer journey to fit your consumers’ specific needs can impact the conversion rate of your online shop and brand loyalty.

    4min. read  |  25/10/23

    How to Collect Video Testimonials from Your Customers Effectively

    Collecting video testimonials can bring a lot of benefits to your business. Today, we'll look at three tips for collecting customer video reviews.

    4min. read  |  04/10/23

    Black Friday Stats 2023: Pros, Cons & Tips for Online Shops

    Black Friday 2023 will take place on 24 November. Should your online shop to take part? We look at some stats and analyse the pros and cons.

    7min. read  |  25/09/23

    Singles' Day Marketing Ideas for the Biggest Shopping Day of the Year

    Singles' Day has become the biggest shopping day of the year, even outperforming Black Friday and Cyber Monday combined! Should your business take part?

    4min. read  |  20/09/23
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