Personalisation in E‑commerce: Customising the Customer Journey
Personalisation throughout the customer journey to fit your consumers’ specific needs can impact the conversion rate of your online shop and brand loyalty.
Christmas Checklist: Is Your Business Ready for the Sales Season?
Christmas time is here! Although the Christmas seasons tends to sneak up on us, its important for shop owners to be prepared before basically anyone else.
How to Handle Negative Online Reviews | Trusted Shops
Negative customer reviews are ideally avoided, but also inevitable. How you deal with these bad reviews will have an impact on your reputation and sales.
How to Collect Video Testimonials from Your Customers Effectively
Collecting video testimonials can bring a lot of benefits to your business. Today, we'll look at three tips for collecting customer video reviews.
Black Friday Stats 2023: Pros, Cons & Tips for Online Shops
Black Friday 2023 will take place on 24 November. Should your online shop to take part? We look at some stats and analyse the pros and cons.
Singles' Day Marketing Ideas for the Biggest Shopping Day of the Year
Singles' Day has become the biggest shopping day of the year, even outperforming Black Friday and Cyber Monday combined! Should your business take part?
