You may have heard of the expression “micro-targeting” lately. In online marketing, it can be quite useful for reaching different target audiences.

Getting your most loyal customers to advocate for your brand directly can really help build trust with new customers! Continue reading for some tips!

If your business isn't utilising the WhatsApp Business App, you might be missing out on a great opportunity to improve customer relationships. Read more!

You’re probably well aware of the shift to video. If you run an online shop, you should be using YouTube to your advantage.

Telegram has the potential to be a great communication channel for your company. Want to learn how to use it effectively? Keep reading to learn more!

SEO is a continuous learning process. Today we'll look at how e-commerce businesses should spend their SEO budgets.