Customer lifetime value (CLV) is an important metric for online shops. It can provide insights into the strength of your customer relationships.

Down-selling is a strategy that aims to wrap up a purchase by offering customers more options. Learn how to implement this strategy in your e-commerce...

Selling your products in marketplaces like Amazon and eBay has its advantages and disadvantages. Should you refocus your efforts to your own website?

Google has developed a new tool to identify shopper searches in online retail. With this tool, you can stay up to date with the needs of your customers.

How can businesses avoid passing extra costs to consumers with higher prices? We have 10 tips for reducing your company's energy consumption (and bill). 

You’ve probably heard of the term omni-channel before, but what does it mean exactly? How is it different than multi-channel? Keep reading to find out!