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    What is A/B Testing and Why Your Online Shop Should Be Doing It

    When it comes to optimising your website, making the right decision isn't always easy. That’s where A/B testing can really help you make the right call.

    6min. read  |  14/06/23

    How to Sell Unique Products to Niche Markets

    If you identify a niche market and find products that appeal to this audience, you may have hit the e-commerce jackpot! If you haven't, keep reading...

    7min. read  |  31/05/23

    Entering the German E‑commerce Market

    In order for your online shop to have a good start in Germany, you've got to learn some facts about the German e-commerce market!

    3min. read  |  26/04/23

    Artificial Intelligence & E‑commerce: 5 Practical Applications

    What is artificial intelligence and how can it impact your business? Here are 5 practical applications for you to use AI to benefit your online shop.

    3min. read  |  05/04/23

    Customer Lifetime Value: 8 Tips to Improve It

    Customer lifetime value (CLV) is an important metric for online shops. It can provide insights into the strength of your customer relationships.

    5min. read  |  08/03/23

    What is Down-selling? Examples and Strategies for Online Shops

    Down-selling is a strategy that aims to convert sales by offering customers more options. Learn how to implement this strategy in your online shop.

    4min. read  |  08/03/23
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